‘Scorsese’ in ‘Pretend It’s a City’

I don’t believe I’ve ever written about a movie-in-documentary scene. But I couldn’t resist featuring this bit from the third episode of Martin Scorsese Netflix documentary about Fran Lebowitz, Pretend It’s a City. Lebowitz is complaining (three words that anyone describing the series will use pretty often) about New York City taxicabs, in particular the little screens built into the back of the front seat on which continuously stream various kinds of content. Lebowitz says she doesn’t know how to turn them off, and we cut to a scene where she tries to and fails:

That’s Scorsese, of course, saying “He just got out of prison.” It didn’t take much searching to discover that the clip is from a public-service announcement that was shown in movie theaters in 2009, encouraging people to turn off their cell phones. So much for the power of advertising.

It’s a pretty delicious in-joke for a series that’s quite elegantly made and is filled with nice touches. And here, for your information, is the whole commercial — whose title, when it went up for awards and such, was simply “Scorsese.”